Ever wonder how a chicken toy makes it from concept to coop? Or how we know a feeder won’t flop the moment it meets a rowdy group of Hedemoras?
Spoiler: It’s not a focus group in a boardroom—it’s our community of real chicken keepers putting new products to the test and clucking their honest opinions.
Welcome to the inside scoop on the Peck & Tell Panel,Cluck It All Farms’ official team of product testers, chicken enthusiasts, and hilariously photogenic hens.
Why We Started the Panel
Here at Cluck It All Farms, we believe in creating and curating products that actually work for real-life flocks—not just look cute in a feed post. And who better to help us figure out what clucks and what flops than the people who know chickens best?
We needed:
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Real feedback from real chicken folks
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Honest opinions (we want the “meh” as much as the magic)
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Coop-tested photos and videos we could use in our marketing
Enter: the Peck & Tell Panel. 🐔
How It Works
Once accepted into the panel, members:
✅ Receive free or discounted products to test
✅ Try them out in real-world coop conditions
✅ Share feedback (and photos/videos)
✅ Join a private Facebook group to connect with other testers
No fluff, no fluffing, just fun, community, and real results.
💬 What Our Panelists Are Saying
“Being selected to be part of the panel was so much fun! When packages arrived, it was so exciting! Tina is great to work with and watching this company grow—I have no doubt this organization will soar.”
— Gabble’s Garden
“Raising chickens is fun, trying new things is even better. This is both! I loved every bit of this experience.”
— Shy A.
“It’s amazing how our birds are unique and have preferences like us. Some products they were quick to adapt to & use, others they’re still thinking about. I even reordered some because they loved them so much.”
— Stephanie C.
“I’ve enjoyed being part of something more. Anytime I had a question, someone was always available to answer. Cluck It All Farms has made chicken tending even more fun and educational!”
— Chantel P.
“This has been an amazing experience! I’ve tested products I’d never have considered and met some awesome chicken lovers. Tina has been a pleasure to work with.”
— Natasha H.
“The selected products have been great to test and easy to review. The panel is knowledgeable, invested, and enthusiastic. A really fun group to be part of!”
— Christine B.
Want In?
The Peck & Tell Panel opens up to new members a few times a year—and when it does, our flock fills fast!
If you're a chicken keeper who loves trying new products and sharing real feedback, you're exactly who we're looking for.
🐔 Here’s how to stay in the loop:
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Join our mailing listfor updates on when the panel opens
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Follow us on Facebook for announcements and tester stories
We’d love to have you and your flock be part of it—when the time is right.
Even If You Don’t Apply...
That’s okay! Whether you’re ready to join or just want to follow the journey, we’re here for every chicken keeper who wants better care, better products, and a better flock life.
Cluck It All Farms is about:
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Supporting landrace breeds
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Creating gear that actually works
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Building a coop-loving community from the ground up
Stick around. Good things are always hatching.
